昆士蘭科技大學      Queensland University of Technology

 

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Bachelor of Business (Marketing)

商業學士學位(行銷主修)

  • Learn from industry professionals in market research and consumer behaviour, pricing and placement strategies, and the world of e-marketing and integrated communications.
  • Opportunities for work placements in consultancies, government, corporate settings and community groups.
  • Graduate eligible for membership of the Australian Marketing Institute, the Market Research Society of Australia, and the American Marketing Association.
  • Prepares you for a career as an account executive, creative writer, market research manager, organisational communication specialist, publishing professional or events coordinator.
  • 由業界專業人士教授市場調查、消費者行為、定價策略以及電子市場和綜合傳播等課程
  • 提供顧問公司、政府機關、企業、社會團體的工作機會
  • 畢業生可擁有Australian Marketing Institute, the Market Research Society of Australia, and the American Marketing Association 的會員資格
  • 讓你準備成為會計專員、文案寫手、市場調查經理、團隊經營專家、出版或活動企劃

 

Minimum academic requirements 學歷要求

Junior College Diploma credit grades, or 1 year Bachelor degree pass grades or Year 12 Senior High School Diploma superior grades

專科畢業，或一年學士學位學歷，或達十二年高中以上學歷

 

Minimum English language requirements 英語能力門檻

Students must meet the English proficiency requirements.

IELTS (International English Language Testing System)
speaking 6.0
writing 6.0
reading 6.0
listening 6.0
overall 6.5
TOEFL (Test of English as a Foreign Language)
speaking 20.0
writing 20.0
reading 20.0
listening 20.0
overall 90.0
學生須達以下標準:
雅思–
口說: 6.0
閱讀: 6.0
聽力: 6.0
總分: 6.5
托福(Test of English as a Foreign Language)–
口說: 20.0
閱讀: 20.0
聽力: 20.0
總分: 90.0

 

Costs 費用

(Your actual fees may vary depending on which units you choose. All fees are based on current fixed fee prices. We review fees annually.)

2013: $11,500 (indicative) per Semester (subject to annual review)

2012: $11200 (indicative) per Semester (subject to annual review)

(實際費用將依你所選的課程有所不同，所有費用都依照當年度經費審核訂定的標準)

2013: $11,500 (僅供參考) /學期(依年度審核標準)

2012: $11200 (僅供參考) /學期 (依年度審核標準)

 

 

(source: http://www.qut.edu.au/study/courses/bachelor-of-business/bachelor-of-business-marketing )

 

Bachelor of Business (Honours) (Marketing)  QUT 商業Honours

QUT Business Honourstils-library.jpg

An Honours degree signals to potential employers you are someone with exceptional ability, motivation and commitment to your field. It gives you the chance to integrate the practical and conceptual knowledge gained through your degree.

  • Study accountancy, advertising, banking and finance, economics, human resource management, international business, management, marketing or public relations.
  • Work with a supervisor to integrate what you’ve learnt in your degree to complete a thesis in your field of study.
  • Complete in 2 semesters full-time or 4 semesters part-time.

Honours 學位讓雇主知道你擁有傑出技能，高學習動機和奉獻精神。這讓你有機會實際應用課程中所學的概念性知識。

l   學習會計，廣告，金融，經濟，人力資源管理，國際貿易，商業經營，市場或行政公關

l   與老師合作完成你專業領域的論文

l   2學期全天或4學期兼職

 

Minimum English language requirements 英語能力門檻

Students must meet the English proficiency requirements.

IELTS (International English Language Testing System)
speaking 6.0
writing 6.0
reading 6.0
listening 6.0
overall 6.5
TOEFL (Test of English as a Foreign Language)
speaking 20.0
writing 20.0
reading 20.0
listening 20.0
overall 90.0
學生須達以下標準:
雅思–
口說: 6.0
閱讀: 6.0
聽力: 6.0
總分: 6.5
托福(Test of English as a Foreign Language)–
口說: 20.0
閱讀: 20.0
聽力: 20.0
總分: 90.0

 

Costs 費用

Your actual fees may vary depending on which units you choose. All fees are based on current fixed fee prices. We review fees annually.

2013: $12,300 (indicative) per Semester (subject to annual review)

2012: $12000 (indicative) per Semester (subject to annual review)


(實際費用將依你所選的課程有所不同，所有費用都依照當年度經費審核訂定的標準)

 

2013: $11,500 (僅供參考) /學期(依年度審核標準)

 

2012: $11200 (僅供參考) /學期 (依年度審核標準)

 

 

(source:http://www.qut.edu.au/study/courses/bachelor-of-business-honours/bachelor-of-business-honours-marketing)