新南威爾斯大學       University of New South Wales

 

Why study marketing at ASB?  在ASB 學行銷
The School of Marketing, UNSW, is a centre of excellence in marketing management and
marketing thought. As the first School of Marketing in Australia, it combines academic rigour and practical relevance. This combination inspires our International research priorities and underpins our teaching. 

行銷學院UNSW是行銷管理及市場經營的傑出研究機構。作為澳洲第一所行銷學院，我們的教學方針以結合學術研究及實務經驗為優先考量。

As a premier educational institution, the School of Marketing has a teaching capability in all aspects of marketing:

本學院包含了行銷領域的各個層面:

  • Strategic and Corporate  策略及合作
  • Communications, Advertising and Promotions 傳播，廣告，宣傳
  • Consumer and Professional Services 消費及專家服務
  • Consumer Behaviour 消費者行為研究
  • Market Research 市場調查
  • Brand and Product Management 品牌及產品經營
  • Distribution and Logistics 後勤分配
  • Customer Relationship Management 顧客關係經營
  • Industrial Marketing 企業行銷
  • Social Digital Media 數位媒體經營
  • Tourism and Hospitality 觀光

Our students study Marketing in a variety of undergraduate and postgraduate coursework degree programs, including Bachelors of Commerce, Bachelors of Economics, Masters of Marketing and Masters of Commerce.
ASB提供從本科系到研究學位的各種課程，包括商業學士學位、經濟學學士學位、行銷碩士及商業碩士。

 

English Language Tests 英語入學門檻:

UNSW recognises a number of English Language tests which can be undertaken to meet the University’s English language requirements. These are set out in the following table, together with the minimum results required.

The test must have been undertaken no more than two years prior to the commencement of the program at UNSW.

Normally, only original test certificates are acceptable. The University does not accept certified copies of English language results, other than recent IELTS tests, which will be independently verified.

你必須在提出申請的兩年之內參加考試。

一般來說，我們只接受考試成績單正本。除了近期的雅思考試將會被個別確認外，其他英語考試的成績單影印本將不被接受。


English Language Test Minimum Requirement*
IELTS – Academic version only 6.5 overall with a minimum score of 6.0 in each of the sub-tests of speaking, listening, reading and writing.
TOEFL – Internet-based Test (iBT) 90 overall with a minimum score of 24 in writing.
TOEFL – Paper-based Test (PBT) 577 overall with a minimum score of 5.0 in the Test of Written English (TWE). 

The paper-based test is not acceptable without the TWE.
UNSW Institute of Languages University English Entry Course (UEEC) Successful completion of the UEEC with a grade of C+ (grade point 7.0) and a minimum score of 20 in the writing component.
PTE (Academic) – Pearson Test of English 68 overall
Cambridge Certificate of Proficiency in English (CPE) B grade
Cambridge Certificate in Advanced English (CAE) 60 overall
ANU College Access Program Successful completion of the ANU College Access Program 

with a minimum of 70% overall

 

 

English Language Test Minimum Requirement*
雅思學術類 總分6.5，且各科皆不低於6.0
托福線上 總分90，且寫作不低於24
托福紙本 總分577，且TWE不低於5.0 

沒有TWE的成績將不被接受
UNSW 學院大學英語入門課程(UEEC) 完成UEEC課程，成績高於C+(分數7.0)且寫作課分數不低於20
PTE學術英語考試 總分68
劍橋英語能力測驗 (CPE) B 級
劍橋進階英語能力測驗 (CAE) 總分60
ANU 大學預備課程 完成ANU大學預備課程 

總分不低於70%

 

 

UNSW Indicative Fees 2012  UNSW 費用標準參考 2012

I am an: Undergraduate student Undergraduate
student Postgraduate Research
student Postgraduate Coursework
student My faculty is: Australian School of Business My degree is: Bachelor of Commerce in Services Marketing – Tourism and Hospitality (3571)

Results Indicative annual tuition fee for 2012: $32,160.00 Indicative fee to complete program: $144,880.00 Years to complete program: 4 years Weeks to complete program: 208 weeks Important information about indicative fees: The fees shown here are indicative only and will change. Fees are reviewed each year and will most likely increase annually by an agreed percentage. The change in fees between 2011 and 2012 was in the order of 4%.

商業行銷學士—主修光觀

年度學費參考:$32160.00

完成學位的學費參考: $144,880

學位所需時間: 4年/208週

關於費用參考: 此參考費用有改變的可能。費用標準每年進行審核並且多會有些微成長。2011到2012年學費成長的幅度為4%

 

 

(source: http://www.asb.unsw.edu.au/schools/marketing/aboutmarketing/Pages/default.aspx)