Bachelor of Commerce in Service Marketing – Tourism and Hospitality
Tourism and Hospitality is one of the world’s fastest growing industries. A major contributor to most economies, tourism contributes over ten percent of Gross Domestic Product in an increasing number of countries. Yet as tourism expands globally, competition among nations and among destinations is intensifying. To tackle the challenges ahead, tomorrow’s managers need advanced marketing and management skills, as well as problem-solving and critical-thinking abilities. Our degree is designed to train the industry leaders of the future to operate in this complex yet stimulating environment.
Tourism and Hospitality Management is a marketing specialisation that provides students with a wide range of further employment opportunities. In addition to marketing courses and a rigorous core of accounting, economics and business statistics, students enrol in courses such as tourism policy and planning, human resource management, tourism and hospitality law, together with hospitality management for hotels, resorts and restaurants.
Students receive practical training at an approved training college and are required to complete at least 250 hours of industry work experience as part of the program, adding to the richness of the degree. Graduates find careers in international hotel chains, resorts, airlines and tourism organisations, both in general management as well as in marketing.
English Proficiency 英語能力門檻
UNSW recognises a number of English Language tests which can be undertaken to meet the University’s English language requirements. These are set out in the following table, together with the minimum results required.
The test must have been undertaken no more than two years prior to the commencement of the program at UNSW.
Normally, only original test certificates are acceptable. The University does not accept certified copies of English language results, other than recent IELTS tests, which will be independently verified.
|English Language Test||Minimum Requirement*|
|IELTS – Academic version only 雅思學術類||6.5 overall with a minimum score of 6.0 in each of the sub-tests of speaking, listening, reading and writing.
|TOEFL – Internet-based Test (iBT) 托福線上||90 overall with a minimum score of 24 in writing. 總分90，且寫作不低於24|
|TOEFL – Paper-based Test (PBT) 托福紙本||577 overall with a minimum score of 5.0 in the Test of Written English (TWE). 總分577，且TWE不低於5.0
The paper-based test is not acceptable without the TWE. 沒有TWE的成績將不被接受
|UNSW Institute of Languages University English Entry CourseUNSW 學院大學英語入門課程 (UEEC)||Successful completion of the UEEC with a grade of C+ (grade point 7.0) and a minimum score of 20 in the writing component.
|PTE (Academic) – Pearson Test of English PTE學術英語考試||68 overall 總分68|
|Cambridge Certificate of Proficiency in English (CPE) 劍橋英語能力測驗 (CPE)||B grade B 級|
|Cambridge Certificate in Advanced English (CAE) 劍橋進階英語能力測驗 (CAE)||60 overall 總分60|
|ANU College Access Program ANU 大學預備課程||Successful completion of the ANU College Access Program 完成ANU大學預備課程
with a minimum of 70% overall 總分不低於70%
Indicative Fees 2013 費用標準參考 2013
Indicative annual tuition fee for 2013年度學費參考: $34,446.40
Indicative fee to complete program 完成學位的學費參考: $154,675.20
Years to complete program 學位所需時間: 4 years四年/208 weeks兩百零八週
Important information about indicative fees:
The fees shown here are indicative only and will change. Fees are reviewed each year and will most likely increase annually by an agreed percentage. The change in fees between 2011 and 2012 was in the order of 4%.